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by John Cass : Strategies and Tools for Corporate Blogging

ISBN : #075068416X | Date : 2007-04-18

Description :

PDF-6a8a4 | If advertising and public relations were the best ways to connect with a company’s audience through traditional media, and blogs are the best way to connect with millions of customers through the medium of online consumer generated media, then how can companies best use blogs to connect with their audience through the medium of consumer-generated media?The answer is through blogger relations, the … Strategies and Tools for Corporate Blogging


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[Pub.82WdY] Strategies and Tools for Corporate Blogging PDF | by John Cass


Strategies and Tools for Corporate Blogging by by John Cass

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by Robert W. Bly : Blog Schmog: The Truth About What Blogs Can (and Can’t) Do for Your Business

ISBN : #078521576X | Date : 2007-01-16

Description :

PDF-b8e0b | Blog Schmog takes a look at the blogging phenomenon and its impact on politics, writing, marketing, public relations, publishing, journalism, and all other forms of communication. Written from a skeptic’s point of view, Robert Bly holds blogging up to close scrutiny, giving practical, easy-to-use tips that can help you master blogging and its application. This book cuts through the hype surroundin… Blog Schmog: The Truth About What Blogs Can (and Can’t) Do for Your Business


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[Pub.52DXs] Blog Schmog: The Truth About What Blogs Can (and Can’t) Do for Your Business PDF | by Robert W. Bly


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Identitätsorientierte Markenführung im Tourismus: Entwicklung eines internen Markenführungsmodells für Destinationen (German Edition) PDF




by Isabelle Thilo : Identitätsorientierte Markenführung im Tourismus: Entwicklung eines internen Markenführungsmodells für Destinationen (German Edition)

ISBN : #3658164476 | Date : 2016-11-08

Description :

PDF-6efd1 | Auf Basis theoretischer und empirischer Analysen entwickelt Isabelle Thilo ein internes Markenführungsmodell für Destinationen. Im Rahmen ihrer Untersuchung analysiert sie die Einflussfaktoren der relevanten Zielgrößen sowie die Fragestellung, wie sich die Forderung nach Identifikation der internen Anspruchsgruppen, z. B. aus Hotellerie und Gastronomie, mit der Marke und der Umsetzung in marke… Identitätsorientierte Markenführung im Tourismus: Entwicklung eines internen Markenführungsmodells für Destinationen (German Edition)


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[Pub.83IcM] Identitätsorientierte Markenführung im Tourismus: Entwicklung eines internen Markenführungsmodells für Destinationen (German Edition) PDF | by Isabelle Thilo


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by W. S. Whyte : Enabling eBusiness – Integrating Technologies Architectures & Applications

ISBN : #0471899410 | Date : 2001-07-13

Description :

PDF-ec627 | This book describes the technical architecture and components that can be integrated in order to provide a comprehensive and robust infrastructure on which to build successful e-Business. It is essential reading for technical and functional team leaders and strategists, who analyse the options, limitations and possibilities for new technology and place them alongside the business requirements. Why… Enabling eBusiness – Integrating Technologies Architectures & Applications


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[Pub.92mAj] Enabling eBusiness – Integrating Technologies Architectures & Applications PDF | by W. S. Whyte


Enabling eBusiness – Integrating Technologies Architectures & Applications by by W. S. Whyte

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Internetapotheke Versus StationA4re Apotheke Internet Zeitalter PDF F4d5906c9

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Internetapotheke versus stationäre Apotheke: Veränderungen des Apothekenmarktes im Internet-Zeitalter (Marktorientiertes Management) (German Edition) PDF




by Christian Ciesielski : Internetapotheke versus stationäre Apotheke: Veränderungen des Apothekenmarktes im Internet-Zeitalter (Marktorientiertes Management) (German Edition)

ISBN : #383491312X | Date : 2008-11-25

Description :

PDF-b57c0 | Christian Ciesielski arbeitet Modifikationen des etablierten Kaufverhaltens in stationären Apotheken heraus und beurteilt die durch das Internet initiierten Neuerungen der Kaufgewohnheiten aus Marketinggesichtspunkten. Er gibt Handlungsempfehlungen für eine notwendige Positionierung und das Kundenmanagement der stationären Apotheker…. Internetapotheke versus stationäre Apotheke: Veränderungen des Apothekenmarktes im Internet-Zeitalter (Marktorientiertes Management) (German Edition)


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[Pub.14pQz] Internetapotheke versus stationäre Apotheke: Veränderungen des Apothekenmarktes im Internet-Zeitalter (Marktorientiertes Management) (German Edition) PDF | by Christian Ciesielski


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Economics Network Industries Oz Shy PDF 7c677c189

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by Oz Shy : The Economics of Network Industries

ISBN : #0521805007 | Date : 2001-01-08

Description :

PDF-a8df3 | Networks are fastest-growing components in most industries. Network industries include the Internet, e-mail, telephony, computer hardware and software, music and video players, and service operations in businesses overseas, banking, law, and airlines. Oz Shy conveys the essential features of how strategic interactions among firms are affected by network activity, and how social interaction influen… The Economics of Network Industries


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The Economics of Network Industries by by Oz Shy

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Book Marketing Plan Strategies Techniques PDF 0c59bb52b

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Book Marketing Plan: Online Book Promotion and Marketing Tips (Book Marketing Online, Book Marketing Strategies, Book Marketing Techniques, Market Your Books, Promote Books Online) PDF




by Charles Jensen : Book Marketing Plan: Online Book Promotion and Marketing Tips (Book Marketing Online, Book Marketing Strategies, Book Marketing Techniques, Market Your Books, Promote Books Online)

ISBN : #1517762960 | Date : 2015-10-10

Description :

PDF-7ace6 | Learn where to promote your books, how to get more reviews, and get more sales! In this elaborate book with links and tips, you will find more ways to market and promote your book. Marketers who put time into marketing their books, get more sales. It’s as simple as that. Learn the tricks of the trade and find out the best ways to rank higher, get more downloads, and advertise on blogs, social m… Book Marketing Plan: Online Book Promotion and Marketing Tips (Book Marketing Online, Book Marketing Strategies, Book Marketing Techniques, Market Your Books, Promote Books Online)


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[Pub.90dHO] Book Marketing Plan: Online Book Promotion and Marketing Tips (Book Marketing Online, Book Marketing Strategies, Book Marketing Techniques, Market Your Books, Promote Books Online) PDF | by Charles Jensen


Book Marketing Plan: Online Book Promotion and Marketing Tips (Book Marketing Online, Book Marketing Strategies, Book Marketing Techniques, Market Your Books, Promote Books Online) by by Charles Jensen

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Translation Social Media Professional Interpreting PDF Eceeb3e93

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Translation and Social Media: In Theory, in Training and in Professional Practice (Palgrave Studies in Translating and Interpreting) PDF




by Renée Desjardins : Translation and Social Media: In Theory, in Training and in Professional Practice (Palgrave Studies in Translating and Interpreting)

ISBN : #1137522542 | Date : 2016-11-30

Description :

PDF-45348 | Offering a discussion of translation and social media through three themes, theory, training and professional practice, this book builds on emerging research in Translation Studies, including references citing recent translation and social media industry data. Topics include the translation of hashtags and the relevance of indexing, among others…. Translation and Social Media: In Theory, in Training and in Professional Practice (Palgrave Studies in Translating and Interpreting)


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Translation and Social Media: In Theory, in Training and in Professional Practice (Palgrave Studies in Translating and Interpreting) by by Renée Desjardins

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Electronic Commerce Principles Hossein Bidgoli PDF 48c0a1cd3

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Electronic Commerce: Principles and Practice PDF




by Hossein Bidgoli : Electronic Commerce: Principles and Practice

ISBN : #0120959771 | Date : 2001-09-06

Description :

PDF-6543f | This four-part overview of electronic commerce offers a more thorough and technical view of the subject than many recent books on the subject. The book provides a balance of theories, applications, and hands-on material. Electronic Commerce is divided into four parts: Electronic Commerce Basics, Electronic Commerce Supporting Activities, Implementation and Management Issues in Electronic Commerce,… Electronic Commerce: Principles and Practice


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Electronic Commerce: Principles and Practice by by Hossein Bidgoli

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by Gaurav Bhalla : Collaboration and Co-creation: New Platforms for Marketing and Innovation

ISBN : #1441970819 | Date : 2010-11-08

Description :

PDF-156a4 | Today’s consumers are more knowledgeable, networked, and vocal. For them consumption is not merely an act of buying products and services, but an expression of their creative potential. Consequently, they are demanding a say and a voice in how companies conceive, develop, and deliver value to them. It is not surprising, therefore, to hear that a large number of companies are transforming how the… Collaboration and Co-creation: New Platforms for Marketing and Innovation


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Wertschaffung und Wertaneignung als Erfolgsfaktoren von Lösungsanbietern: Eine konzeptionelle und empirische Untersuchung organisationaler Kompetenzen … Markets and Organisations) (German Edition) PDF




by Sebastian Bonnemeier : Wertschaffung und Wertaneignung als Erfolgsfaktoren von Lösungsanbietern: Eine konzeptionelle und empirische Untersuchung organisationaler Kompetenzen … Markets and Organisations) (German Edition)

ISBN : #3834919403 | Date : 2009-10-08

Description :

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Wertschaffung und Wertaneignung als Erfolgsfaktoren von Lösungsanbietern: Eine konzeptionelle und empirische Untersuchung organisationaler Kompetenzen … Markets and Organisations) (German Edition) by by Sebastian Bonnemeier

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Market Driving Konzept Modellierung Erfolgsfaktoren Marketingforschung PDF 46ac167cb

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Market Driving-Konzept: Modellierung und empirische Prüfung von Erfolg und Erfolgsfaktoren (Applied Marketing Science / Angewandte Marketingforschung) (German Edition) PDF




by Markus Stolper : Market Driving-Konzept: Modellierung und empirische Prüfung von Erfolg und Erfolgsfaktoren (Applied Marketing Science / Angewandte Marketingforschung) (German Edition)

ISBN : #3835009834 | Date : 2007-12-12

Description :

PDF-6e02e | Markus Stolper präsentiert relevante Strategien und Aktivitäten, mit denen Unternehmen die Marktstruktur und das Verhalten der Marktteilnehmer verändern können und die unternehmensinternen Fähigkeiten sowie Kompetenzen, die ein Unternehmen für erfolgreiches Market Driving besitzen sollte…. Market Driving-Konzept: Modellierung und empirische Prüfung von Erfolg und Erfolgsfaktoren (Applied Marketing Science / Angewandte Marketingforschung) (German Edition)


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[Pub.48URT] Market Driving-Konzept: Modellierung und empirische Prüfung von Erfolg und Erfolgsfaktoren (Applied Marketing Science / Angewandte Marketingforschung) (German Edition) PDF | by Markus Stolper


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Consumer Behavior Building Marketing Copyright PDF 0848ef05f

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by Mothersbaugh, and Best Hawkins : Consumer Behavior: Building Marketing Strategy (10th edition, Copyright 2007)

ISBN : # | Date : 2007

Description :

PDF-bb7ee | … Consumer Behavior: Building Marketing Strategy (10th edition, Copyright 2007)


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[Pub.29ecx] Consumer Behavior: Building Marketing Strategy (10th edition, Copyright 2007) PDF | by Mothersbaugh, and Best Hawkins


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by Rupert Potter : mCommerce

ISBN : #1908293276 | Date : 2013-08-01

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PDF-d991e | mCommerce is gaining traction and all of the recent surveys on the subject expect it to continue to grow quickly. However it is little understood. For example, what is the difference between mCommerce and eCommerce on a mobile device? When should a browser based solution be used and when should an app be used? Should a solution include a digital wallet? And, if so, what type of wallet? Too many o… mCommerce


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by Alan Davidson : The Law of Electronic Commerce

ISBN : #052167865X | Date : 2009-09-14

Description :

PDF-26bd7 | Written specifically for legal practitioners and students, this book examines the concerns, laws and regulations involved in Electronic Commerce. In just a few years, commerce via the World Wide Web and other online platforms has boomed, and a new field of legal theory and practice has emerged. Legislation has been enacted to keep pace with commercial realities, cyber-criminals and unforeseen soci… The Law of Electronic Commerce


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